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Communities to benefit from waste management sensitization campaign



ChildFund Kenya and Dow Kenya have launched a social impact project aimed at sensitizing communities on waste management.

Through Dow’s initiative for promoting good waste management infrastructure and recycling education Project Butterfly, Dow has partnered with ChildFund Kenya, an international child-centered development organization to educate and inspire children to be the future change agents.

The program’s launch, culminated in a cleanup exercise in Mukuru urban informal settlement, included over 600 children and 400 adults.

Speaking during the clean-up exercise on Friday, Javier Constante, Commercial Vice President for the Packaging and Specialty Plastics Business at Dow noted, “as a player in the packaging and plastics industry, we must care about the environment. It is therefore imperative that we recognize our role in ensuring that the end use of packaging, is disposed of in a responsible and sustainable way.”

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Constante who was in Nairobi for a stakeholder engagement visit, said Project Butterfly, aims at inspiring better waste management behavior, citing what happens to oceans and sea life when they are littered.

Dow handed over two waste receptacle tanks to the residents of Mukuru to serve as garbage collection points for the community.

Ivy Akinyi, a 16-year-old Project Butterfly champion, who participated in developing a montage of paper butterflies with messages on waste management, said she is excited about the project and committed to educate her friends and family on the need for proper waste management.

While addressing the community, Director of Environmental Education and Awareness at the Ministry of Environment and Forestry, Dr. Ayub Macharia urged Kenyans to embrace a change in behaviour towards waste disposal which reflect the 4Rs (Reduction, Reuse, Recycle and Recover) plan which will be key in addressing waste management sustainability.

Dr Macharia said that proper management and conservation of water resources such as oceans, seas, lakes and rivers will contribute significantly towards the achievement of the Sustainable Development Goals (SDGs) and Vision 2030.

ChildFund Kenya Country Director Mr. Chege Ngugi, said the program fits squarely within his organization’s Water, Sanitation and Hygiene programs including the Mazingira bora project in Mukuru informal settlement

The project which runs in five villages in Mukuru, aims at improving waste management and hygiene practices.

He pointed out that through similar collaborations between the private and public sector, Kenya is likely to make great strides in curbing the waste menace in the country.

Nairobi is reported to produce about 3,000 tonnes of solid waste daily in the city, but only about 1,500 tonnes is collected and deposited in Dandora dumping site.

Project Butterfly was developed to address one of Africa’s most pressing and visible environmental issues which is, litter. So far, the initiative has been rolled out in South Africa and Nigeria as well as Kenya.