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Kenyan Digest

Bloggers making a killing ahead of the 2022 elections

Staff
1 min read
Published 1 November 2021

Jack Okinyi, a veteran journalist who spoke to the People Daily newspaper believes the bloggers have a way of influencing the poll through messages that target a certain class of people in the society.

“Yes, there is a chance that the bloggers hold sway to the outcome through messaging; an influence that reaches many within a short period of time. You can see that some of the candidates are already engaging famous bloggers,” says Okinyi.

Robert Alai, Disembe Dikembe, Philip Nyamai and a host of new names, are working for ODM, in a project managed by the party’s election director Junet Mohammed.


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