By Shadrack Nyakoe
Kenya Breweries Limited (KBL) via its Smirnoff range of Ready To Drink (RTD) brands treated thousands of fun lovers to a scintillating weekend of ultimate entertainment, as the much awaited mega two-day festival, Unleash Your Edge Fiesta, went down on Saturday and Sunday at the Eva’s Garden in Red Hill, Limuru.
Starting from 2 pm till late, the event featured a stellar line-up of some of Kenya’s best musicians, deejays, and fashion creatives, who all pulled out their A-game in a bid to showcase their edginess, in line with the event’s aim.
On Saturday, music was served by Deejays Karoski 254, Armani, Perez, K The DJ, and Linsley, with Bonkerz and Studio 18 representing exciting fashion pop-ups. Art in Motion showcased the best dance moves, while Craig played the host.
On Sunday, the hyped-up revelers were entertained by singers Karun, Sol Generation’s Nviiri The Storyteller, and Bensoul. Deejays Purpl, Perez, and K The DJ served the best of music mixes from the wheels of steel.
Again, Bonkerz and Studio 18 were in with the fashion pop-ups, with Art in Motion and MC Lotan as the dancers and day’s host, respectively.
Speaking during the event, KBL Spirits Brand Manager Kennedy Mutua said: “Simply, Unleash Your Edge is the Smirnoff’s way of celebrating people and their edginess, through edutainment events, while letting Smirnoff RTD consumers discover the alternative to ordinary by creating flavour drinking experience that is effortless, yet mischievous and distinctive.”