The virtual reality world will include a hyperrealistic model of the late rapper.
The Notorious B.I.G. is coming back to life in the metaverse.
The estate of the late rapper, born Christopher Wallace, is working with Burst Live Inc. and Surreal Events to create a new virtual world called “The Brook” — a reference to the artist’s hometown in Brooklyn — that will feature a hyper-realistic model of the man himself. The activation is expected to launch later this year and will allow fans to explore the virtual environment, purchase virtual real estate in The Brook, attend concerts, and buy and sell NFTs.
To participate, users will be able to create accounts via The Brook website and can access the world on their desktop or mobile devices. The Brook is also expected to have activations later in the year that will require VR headsets.
Speaking about The Brook, Biggie’s mother, Voletta Wallace, said, “Technology continues to create opportunities that are beyond one’s imagination and I’m excited that we are stepping into the future with a beautiful rendition of a hyperrealistic avatar of my son Christopher. I’m thankful for our wonderful team of creative partners for their work to deliver Biggie into new media for his fans to enjoy.”
The hyperrealistic model of Biggie was created from images and videos of the late rapper. The Biggie metaverse project follows a growing number of estates working to create virtual projects on Web3. In March, the Nelson Mandela Family announced it was creating a metaverse project, called “A Long Walk to Meta: Mandelaverse,” with NFT art collections and a “holographic” gala expected to take place in L.A. in a few months.
