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Showmax Pro adds Euro 2020 to its African streaming sport package

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NAIROBI, Kenya, May 20 – With only 22 days to the postponed Euro 2020, the game has been brought closer home to football lovers across Africa who will be able to live stream all matches thanks to online subscription video on demand service, Showmax.

Football enthusiasts across the continent will be able to stream every match of the month-long UEFA Euro 2020, which runs from June 11 to July 11 on Showmax Pro. 

Launched last year, Showmax Pro bundles the existing Showmax entertainment offering with music channels, news and live sports streaming from SuperSport. 

Euro traditionally produces outstanding soccer, with many of the world’s leading players given a grand stage. There will be spectator limits in place and matches will be held in 11 cities across 11 countries – a “romantic gesture”, according to UEFA, to celebrate the 60th birthday of the tournament. Viewers are promised a one-of-a-kind spectacle, with the stark differences between the host cities contributing to the uniqueness of the event.

Portugal will be defending the title although world champions France, Belgium and England are all rated higher, and will be playing with high expectations from fans.

Speaking about the addition, MultiChoice CEO for General Entertainment and Connected Video, Yolisa Phahle, says, “We know that Africa is football mad, and we’re thrilled that more people will be able to stream the matches on the go or at home.”

SuperSport chief executive Marc Jury says, “Being able to offer this high-class tournament to sport fans on the Showmax streaming platform is an exciting addition to the many SuperSport platforms that offer viewers top-tier sport.”  

Other live sport available on Showmax Pro includes all Premier League, Serie A, La Liga and PSL games as well as a wide range of live sports events including athletics, professional boxing and the world’s biggest marathons. Sport documentaries available on Showmax include HBO’s gripping golfing documentary Tiger; What’s My Name: Muhammad Ali; Klopp: The Inside Story; and SuperSport’s ground-breaking Chasing the Sun, the series about the Springboks’ inspiring victory at the 2019 Rugby World Cup. Showmax Pro also includes a selection of live news channels, such as Euro News, Africa News and Newzroom Afrika.

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Outside of sport, Showmax has its biggest slate of Originals in 2021, including the first Kenyan Original, crime procedural Crime and Justice, and the first Nigerian Original, I Am LAYCON, a reality series starring reality star and musician Laycon. Both of these series are available to binge-watch in their entirety.

There’s also a follow-up to the very popular Tali’s Wedding Diary, Tali’s Baby Diary; the small-town psychological thriller DAM; and the Cape Flats neo-noir murder mystery Skemerdans, all currently available to stream. Coming up later in 2021 is Showmax’s latest co-production with Canal+, Blood Psalms, an epic series based on ancient African mythology, as well as Showmax’s first licensed international reality TV series format, Temptation Island South Africa. 

How much is Showmax Pro? 
 

Country  Showmax  Showmax Mobile  Showmax Pro  Showmax Pro Mobile 
South Africa  ZAR 99  ZAR 39  ZAR 449  ZAR 225 
Kenya  KSh 760  KSh 300  KSh 2,100  KSh 1,050 
Uganda  UGX 30,300  UGX 11,499  UGX 67,200  UGX 33,600 
Nigeria  NGN 2,900  NGN 1,200  NGN 6,300  NGN 3,200 
Ghana  GHC 45.99  GHC 16.99  GHC 119.99  GHC 59.99 
Rest of Africa  USD 7.99  USD 2.99  USD 17.99  USD 8.99 

*Showmax Pro is also available in: Benin, Botswana, Burkina Faso, Burundi, Cameroon, Cape Verde, Central African Republic, Chad, Comores, Republic of Congo, Cote D’Ivoire, DRC, Djibouti, Equatorial Guinea, Eritrea, Eswatini, Ethiopia, Gabon, Gambia, Guinea, Guinea-Bissau, Liberia, Madagascar, Malawi, Mali, Mauritius, Mozambique, Namibia, Niger, Réunion, Rwanda, São Tomé and Príncipe, Senegal, Seychelles, Saint Helena, Ascension and Tristan da Cunha, Tanzania, Togo, Uganda, Zambia, Zimbabwe. Available sports differ per country.  

What can I watch on Showmax Pro? 

View the latest live sport events coming up in your country here

  Showmax  ShowmaxMobile  Showmax Pro  Showmax Pro Mobile 
Football: all Champions League (South Africa only), Premier League, Serie A, PSL and La Liga games, UEFA Euro 2021  –  –  ✓  ✓ 
Athletics, pro boxing, major international marathons, & more  –  –  ✓  ✓ 
Music channels Trace Urban, Trace Gospel  –  –  ✓  ✓ 
News channels Africa News, Euronews, Newzroom Afrika, SABC News (SA only)  –  –  ✓  ✓ 
Series, movies, kids’ shows, documentaries  ✓  ✓  ✓  ✓ 
Number of concurrent streams 
Smartphone and tablet apps  ✓  ✓  ✓  ✓ 
Smart TV, laptop, Android TV, Apple TV apps  ✓  –  ✓  – 
Maximum video resolution  HD  SD  HD  SD 
14-day trial  ✓  ✓  –  – 
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